Alden Marketing Group

WHY OUR FIRM

Senior People in Creative Collaboration

Experience differentiates us from the pack, but we thrive on change. We are a group of senior, award-winning marketing, design, and technical professionals.   

The team collaborates one-on-one with you, the client, to develop and execute the marketing plan.  There is no hand-off, nor any dilution of effort or expertise. This senior team takes each engagement from inception through implementation. Our nimble, tightly engineered team culture delivers you a high-energy effort focused on developing a winning and cost-effective marketing strategy.

Our team includes a robust mix of skills: strategy, creative, web design, user experience, video, and  copywriting, all coupled with a proven business sensibility. Our focus, like yours, is on the effectiveness and the ROI of the program.


Creative Team

Don Alden - Don’s background in the creative arts started with a degree from the Rhode Island School of Design.  His professional accomplishments include a range of disciplines from traditional advertising to the digital media he specializes in today.  Producer at Strategic Interactive group (Digitas), VP Putnam Investments e-commerce, ecommerce strategy. Multiple awards for interactive design and strategy, Working across a variety of industries has given him the opportunity to learn what works best for each type of client, regardless of the media mix.

Dick Davis - 20 plus years in the advertising business working for agencies large and small, Dick has demonstrated abilities to develop attractive and persuasive advertising.  His many advertising industry awards attest to his skill.

Mark Field - 20 years of award winning creative direction, involved in all aspects of the design process for both print and web based projects. Viant/divine, Hatch Awards N.Y., New England Web Design Awards, 18 American Graphic Design Awards.

Doug Goransson - Doug has proven success in the areas of creative  and brand development, graphic design and marketing communications. His award winning branding work covers a wide range of industries from beer, financial services, communications, and health care. 

Margie Chin - Margie is our team leader in design project management. Her accomplishments include both on-line and print campaigns consistently tailored to maximize customer response. She has worked in industries as diverse pharmaceuticals, financial services, furniture manufacturing, and high technology. Another proud graduate of the Rhode Island School of Design her work has been recognized multiple times by national design publications.


Technology Team

Jack Liu - With over 20 years of developing and managing technical business strategies, Jack knows how to create business value through the innovative use of available technologies. He is also adept at increasing the ROI on projects and reducing the cost of ownership.

SEO and PPC specialists possess an in-depth understanding of web site traffic and buying behaviors as well as search engine optimization (SEO) , developing web-sites with demonstrable and consistent ROI.


Clients

Our clients represent a broad spectrum of industries, from mutual funds, biomedical, sustainable energy, to sports  and non-profits.


Affiliated Company

We have affiliated partners for web based software and implementation.  We provide our clients with a full range services from the underlying web technology and internet marketing platforms through to web site design and implementation.  As team leader, we ensure that each component in the completed program/web site is created and assembled within the framework of our client’s business strategy.